Bishop Stuart University Catalog

Your search returned 46 results.

Not what you expected? Check for suggestions
Sort
Results
Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr., Harper W. Boyd Jr.

by Mullins, John W. Walker, Orville and Boyd Harper (John Walker) | Walker, Orville C.

Series: Mcgraw-Hill/Irwin series in marketingEdition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2008Online access: Table of contents only | Publisher description Availability: Items available for reference: Main Library Not for loan (1) Call number: 658.8 MUL.

Marketing Management.

by Kotler, Philip.

Edition: 11th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi: Pearson Education Asia, 2003Availability: Items available for reference: Main Library Not for loan (1) Call number: 658.802 KOT.

Marketing Channels. Louis, Stern W., Adel, El-Ansary I. and Ann, Coughlan T.

by Stern, Louis W., El-Ansary I. Adel and Coughlan T. Ann.

Edition: 5th ed. Eastern Economy Edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Prentice-Hall of India Private Liited, 2001Availability: Items available for reference: Main Library Not for loan (1) Call number: 658.8 STE.

Study Guide with Marketing Adventure exercises Marketing real people Real Choices

by Solomon,Michael & Stuart,Elnora W.

Edition: 3rd edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Jersey upper Saddle river 2003Availability: Items available for loan: Main Library (1) Call number: 658.8 BER.

Marketing management : a strategic, decision-making approach / John W. Mullins ... [et al.].

by Mullins, W. John | Walker, Orville C.

Series: McGraw-Hill/Irwin series in marketingEdition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : McGraw-Hill, 2005Online access: Publisher description | Table of contents Availability: Items available for reference: Main Library Not for loan (1) Call number: 658.8 MUL.

Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome).

Series: McGraw-Hill/Irwin series in marketingEdition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2006Availability: Items available for reference: Main Library Not for loan (2) Call number: 658.8 PER, ...

Marketing / Roger A. Kerin ... [et al.].

by Kerin, Roger A.

Series: McGraw-Hill/Irwin series in marketingEdition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill/ Irwin. c2006Online access: Publisher description | Table of contents only Availability: Items available for reference: Main Library Not for loan (1) Call number: 658.8 KER..

Emotion marketing : the Hallmark way of winning customers for life / Scott Robinette and Claire Brand ; with Vicki Lenz.

by Robinette, Scott | Brand, Claire | Lenz, Vicki.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2001Online access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for reference: Main Library Not for loan (1) Call number: 658.8 ROB.

Strategic marketing management : planning, implementation, and control / Richard M.S. Wilson and Colin Gilligan.

by Wilson, R. M. S. (Richard Malcolm Sano) | Gilligan, Colin | Chartered Institute of Marketing.

Series: Marketing series (London, England). Student.Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, 1997Online access: Publisher description | Table of contents Availability: Items available for reference: Main Library Not for loan (1) Call number: 658.401 WIL.

Strategic marketing management : a means-end approach / Mark E. Parry.

by Parry, Mark E. (Mark Edward), 1957-.

Series: McGraw-Hill executive MBA seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2002Online access: Contributor biographical information | Publisher description Availability: Items available for reference: Main Library Not for loan (1) Call number: 658.8 PAR.

Principles of Marketing. Philip Kotler and Gary Armstrong .

by Kotler, Philip, Armstrong, Gary.

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi: Pearson/Prentice Hall, c2004Availability: Items available for reference: Main Library Not for loan (1) Call number: 658.8 KOT..

Marketing Management. Philip, Kotler.

by Kotler, Philip.

Edition: The Millennium edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Jersey: Prentice Hall international. c2000Availability: Items available for reference: Main Library Not for loan (1) Call number: 658.8 KOT.

Marketing research Methodological Foundation

by Churchill,Gilbert A.

Edition: 3rd edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: London The dryden press 1983Availability: Items available for loan: Main Library (1) Call number: 658 CHU.

Readings in marketing today

by Mentzer,John T & Caster,Forrest.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Harcourt Brace Jovanovich 1985Availability: Items available for loan: Main Library (1) Call number: 658.8 MEN.

Marketing,8e Marketing in the 21st century

by Evans,Joel R &Berman,Barry.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Ohio Atomic dog 2002Availability: Items available for loan: Main Library (1) Call number: 658.8 EVA.

Consumer Behavior Bulding Marketing Strategy

by Hawkins,Del I....atal.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw-Hill 2001Availability: Items available for loan: Main Library (1) Call number: 658.8 COM.

Marketing Mastery Guide

by Kurtz,David L & Boone,Louis E.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hinsdale The Dryden Press Availability: Items available for loan: Main Library (1) Call number: 658.08 BOD.

Quantitative Methods In marketing Foundation of marketing series

by Frank,Ronald E & Green,Paul E.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Jersey Prentice-hall 1967Availability: Items available for loan: Main Library (1) Call number: 658.8 FRA.

Learning Aid for use with Basic Marketing A global-managerial approach

by Perreault,William D & McCarthy, E.jerome.

Material type: Text Text; Format: print ; Literary form: Not fiction Availability: Items available for loan: Main Library (2) Call number: 658.8 PER, ...

MKT305 Marketing principles 7 analysis

by College,Robert.Morris.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York South-western College 2004Availability: Items available for loan: Main Library (1) Call number: 658 MOR.

Pages

© 2017 Bishop Stuart University Library. All Rights Reserved.
Kakoba Campus, Plot 150 Buremba Road | P.O. Box 9, Mbarara, UGANDA | Tel: +256-772-463068
Email: library@bsu.ac.ug