Advertising as communication / Gillian Dyer.
Material type: TextSeries: Studies in communicationPublication details: London ; New York : Methuen, 1982Description: xiv, 230 p. : ill. ; 21 cmISBN: 0416745202 :; 041674530X (pbk.) :Subject(s): Advertising | ManagementDDC classification: 659.1 DYEItem type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Books |
Main Library
Main Library |
NFIC | 659.1 DYE (Browse shelf (Opens below)) | 1 | Available | 23511 |
Browsing Main Library shelves, Shelving location: Applied Sciences Close shelf browser (Hides shelf browser)
658.91 Management practices for the health professional / | 658DEV Business administration and management / | 659.1 ARE Contemporary advertising / | 659.1 DYE Advertising as communication / | 659.1 OGI Ogilvy on advertising / | 659.1 WEL Ardvertising | 660 HUG The language of chemical engineering in Engilish |
Includes bibliographies and index.
There are no comments on this title.