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Advertising as communication / Gillian Dyer.

By: Dyer, Gillian Material type: Text

TextSeries: Studies in communicationPublication details: London ; New York : Methuen, 1982Description: xiv, 230 p. : ill. ; 21 cmISBN: 0416745202 :; 041674530X (pbk.) :Subject(s): Advertising | ManagementDDC classification: 659.1 DYE

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	Main Library Main Library Applied Sciences	NFIC	659.1 DYE (Browse shelf (Opens below))	1	Available		23511

Includes bibliographies and index.

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