Advertising as communication / Gillian Dyer.
Material type: TextSeries: Studies in communicationPublication details: London ; New York : Methuen, 1982Description: xiv, 230 p. : ill. ; 21 cmISBN: 0416745202 :; 041674530X (pbk.) :Subject(s): Advertising | ManagementDDC classification: 659.1 DYEItem type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Main Library
Main Library |
NFIC | 659.1 DYE (Browse shelf (Opens below)) | 1 | Available | 23511 |
Includes bibliographies and index.
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