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Promotion: an introductory analysis [by] Jerome B. Kernan, William P. Dommermuth [and] Montrose S. Sommers.

By: Kernan, Jerome B Contributor(s): Dommermuth, William P [joint author.] | Sommers, Montrose S [joint author.]Material type: Text

TextPublication details: New York, McGraw-Hill [1970]Description: xvi, 367 p. illus. 24 cmSubject(s): Sales promotion | Public AdministrationDDC classification: 355.1KER LOC classification: HF5438 | .K4314

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	Main Library Main Library Social Sciences	NFIC	355.1KER (Browse shelf (Opens below))	1	Available		23670

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