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Emotion marketing : the Hallmark way of winning customers for life / Scott Robinette and Claire Brand ; with Vicki Lenz.

By: Robinette, Scott Contributor(s): Brand, Claire | Lenz, Vicki Material type: Text

TextPublication details: New York : McGraw-Hill, c2001Description: 247 p. : ill. ; 24 cmISBN: 0071364145Subject(s): Marketing | Customer relations | Consumer satisfaction | ManagementDDC classification: 658.8 ROB LOC classification: HF5415 | .R5553 2001Online resources: Contributor biographical information | Publisher description | Table of contents

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Reserved Books	Main Library Main Library Reserve	NFIC	658.8 ROB (Browse shelf (Opens below))	1	Not for loan		23183

Includes bibliographical references (p. 233-237) and index.

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