Marketing planning & strategy / Subhash C. Jain.
Material type: TextPublication details: Cincinnati, Ohio : South-Western College Pub., 2000Edition: 6th edDescription: xviii, 925 p. : ill. ; 24 cmISBN: 0324014805Other title: Marketing planning and strategySubject(s): Marketing -- Management | ManagementDDC classification: 658.8 JAI LOC classification: HF5415.13 | .J35 2000Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Main Library
Main Library |
NFIC | 658.8 JAI (Browse shelf (Opens below)) | 1 | Available | 16650 |
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