Marketing planning & strategy / (Record no. 2652)
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000 -LEADER | |
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fixed length control field | 00840cam a2200253 a 4500 |
001 - CONTROL NUMBER | |
control field | 2631383 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20170822174718.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 990602s2000 ohua b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0324014805 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | BSU |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.13 |
Item number | .J35 2000 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 JAI |
Edition number | 22 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Jain, Subhash C., |
Dates associated with a name | 1942- |
9 (RLIN) | 5362 |
245 10 - TITLE STATEMENT | |
Title | Marketing planning & strategy / |
Statement of responsibility, etc | Subhash C. Jain. |
246 3# - VARYING FORM OF TITLE | |
Title proper/short title | Marketing planning and strategy |
250 ## - EDITION STATEMENT | |
Edition statement | 6th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Cincinnati, Ohio : |
Name of publisher, distributor, etc | South-Western College Pub., |
Date of publication, distribution, etc | 2000. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xviii, 925 p. : |
Other physical details | ill. ; |
Dimensions | 24 cm. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Management. |
9 (RLIN) | 3533 |
658 ## - INDEX TERM--CURRICULUM OBJECTIVE | |
Main curriculum objective | Management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Main Library | Main Library | Applied Sciences | 15/03/2008 | Donation | 658.8 JAI | 16650 | 15/03/2013 | 1 | 15/03/2013 | Books |