The successful marketing plan : a disciplined and comprehensive approach / Roman G. Hiebing, Jr., Scott W. Cooper.
Material type:
TextPublication details: New York : McGraw-Hill, 2003Edition: Fully Rev. and expanded 3rd edDescription: xxxii, 544 p. : ill. ; 28 cmISBN: 0071395210Subject(s): Marketing -- Planning | ManagementDDC classification: 658.802 HIE LOC classification: HF5415.13 | .H523 2003Online resources: Contributor biographical information | Publisher description
Reserved Books
| Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|
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Main Library
Main Library |
658.802 HIE (Browse shelf (Opens below)) | 1 | Not for loan | 11583 |
Includes index.
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