| 000 | 00758pam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | 3016396 | ||
| 003 | OSt | ||
| 005 | 20170822174755.0 | ||
| 008 | 941013s1995 njua b 001 0 eng | ||
| 020 | _a0024182648 | ||
| 040 |
_aBSU _cBSU |
||
| 082 | 0 | 0 |
_a658.8 SUD _222 |
| 100 | 1 |
_aSudharshan, Devanathan. _97709 |
|
| 245 | 1 | 0 |
_aMarketing strategy : _brelationships, offerings, timing & resource allocation / _cD. Sudharshan. |
| 260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _cc1995. |
||
| 300 |
_axvii, 446 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. _93533 |
|
| 650 | 0 |
_aStrategic planning. _91286 |
|
| 650 | 0 |
_aCompetition. _97682 |
|
| 658 | _aManagement | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c3714 _d3714 |
||