000 00806pam a2200241 a 4500
001 1125924
003 OSt
005 20170822174739.0
008 940818s1995 njua b 001 0 eng
020 _a0133591344
040 _aBSU
_cBSU
082 0 0 _a658.8 KEE
_222
100 1 _aKeegan, Warren J.
_96695
245 1 0 _aGlobal marketing management /
_cWarren J. Keegan.
250 _a5th ed.
260 _aEnglewood Cliffs, N.J. :
_bPrentice Hall,
_cc1995.
300 _axix, 828 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aExport marketing
_xManagement.
_96696
650 0 _aExport marketing
_xManagement
_xCase studies.
_96697
942 _2ddc
_cBK
999 _c3262
_d3262