Bishop Stuart University Catalog

Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

By: Perreault, William DContributor(s): McCarthy, E. Jerome (Edmund Jerome)Material type: TextTextSeries: The Irwin series in marketingPublication details: Chicago : Irwin, c1996Edition: 12th edDescription: 1 v. (various pagings) : col. ill., col. maps ; 27 cmISBN: 0256139903; 0256206872Subject(s): Marketing -- Management | ManagementDDC classification: 658.8PER
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Main Library

Main Library

Applied Sciences
NFIC 658.8PER (Browse shelf (Opens below)) 1 Available 16482
Books Books Main Library

Main Library

Applied Sciences
NFIC 658.8PER (Browse shelf (Opens below)) 2 Available 16572

Includes bibliographical references and indexes.

There are no comments on this title.

to post a comment.

© 2017 Bishop Stuart University Library. All Rights Reserved.
Kakoba Campus, Plot 150 Buremba Road | P.O. Box 9, Mbarara, UGANDA | Tel: +256-772-463068
Email: library@bsu.ac.ug