TY - BOOK AU - Godson,Mark TI - Relationship marketing SN - 9780199211562 (pbk.) AV - HF5415.55 .G65 2009 U1 - 658.812 GOD 22 PY - 2009/// CY - Oxford PB - Oxford University Press KW - Relationship marketing KW - Relatiemarketing KW - gtt KW - Management KW - Marketing N1 - Includes bibliographical references and index ER -