TY - BOOK ED - National Cancer Institute (U.S.). TI - Making health communication programs work: a planner's guide T2 - NIH publication U1 - 616.01 USD 22 PY - 1989///] CY - [Bethesda, Md.] PB - U.S. Dept. of Health and Human Services, Public Health Service, National Institutes of Health, Office of Cancer Communications, National Cancer Institute KW - Health Education KW - methods KW - organization & administration KW - Health Promotion KW - Communication in medicine KW - United States KW - Handbooks, manuals, etc KW - Health education KW - Mass media in health education KW - Medicine N1 - "April 1989."; Includes bibliographical references (p. 127-129); Also available via Internet from the NCI, NIH web site UR - http://www.columbia.edu/cgi-bin/cul/resolve?clio3607554 ER -