Bishop Stuart University Catalog

Basic marketing : a managerial approach / E. Jerome McCarthy, with assistance of Andrew A. Brogowicz.

By: McCarthy, E. Jerome (Edmund Jerome)Material type: TextTextPublication details: Homewood, Ill. : R.D. Irwin, 1981Edition: 7th edDescription: xix, 762 p. : ill. ; 25 cmISBN: 0256025339Subject(s): Marketing -- ManagementDDC classification: 658.8 MCC
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Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Main Library

Main Library

Applied Sciences
NFIC 658.8 MCC (Browse shelf (Opens below)) 1 Available 16359

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