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Relationship marketing /

Godson, Mark.

Relationship marketing / by Mark Godson. - Oxford : Oxford University Press, 2009. - xii, 361 p. : ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 9780199211562 (pbk.) 0199211566 (pbk.)

LCCN: 2009455615

Nat. Bib. No.: GBA8C3514 bnb

Nat. Bib. Agency Control No.: 014787949 Uk

Subjects--Topical Terms:
Relationship marketing.
Relatiemarketing.

Index Terms--Curriculum Objective:
Management--Marketing

LC Class. No.: HF5415.55 / .G65 2009

Dewey Class. No.: 658.812 GOD

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