The practice of marketing /
Runyon, Kenneth E.
The practice of marketing / Kenneth E. Runyon. - Columbus : C.E. Merrill Pub. Co., c1982. - xi, 616 p., [6] p. of plates : ill. (some col.) ; 26 cm.
Includes bibliographical references and indexes.
Marketing.
Management
658.8 RUN
The practice of marketing / Kenneth E. Runyon. - Columbus : C.E. Merrill Pub. Co., c1982. - xi, 616 p., [6] p. of plates : ill. (some col.) ; 26 cm.
Includes bibliographical references and indexes.
Marketing.
Management
658.8 RUN