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Marketing Management.

Kotler, Philip.

Marketing Management. Philip, Kotler. - The Millennium edition. - New Jersey: Prentice Hall international. c2000. - xxxii, 718,31pp. 25cm.

ISBN: 0130156841

Subjects--Topical Terms:
Marketing.

Index Terms--Curriculum Objective:
Management

Dewey Class. No.: 658.8 KOT

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