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Marketing Channels.

Stern, Louis W., El-Ansary I. Adel and Coughlan T. Ann.

Marketing Channels. Louis, Stern W., Adel, El-Ansary I. and Ann, Coughlan T. - 5th ed. Eastern Economy Edition. - New Delhi: Prentice-Hall of India Private Liited, 2001 - xvi, 576pp. 23.5cm.

ISBN: 8120311493

Subjects--Topical Terms:
Marketing.

Index Terms--Curriculum Objective:
Management.

Dewey Class. No.: 658.8 STE

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